AI Insights · Timothy · October 2021
Top 5 Film & Television Apps Performance in Africa Q3 2021
Explore the performance of the top 5 film and television apps on a unified platform in Africa during Q3 2021. Discover trends in downloads, revenue, and active users.
In the third quarter of 2021, the top 5 film and television apps in Africa showcased notable trends in downloads, revenue, and active users. Here’s a closer look at their performance:
Showmax experienced a significant increase in weekly downloads, peaking at approximately 279K in the last week of September. Weekly active users also saw a gradual rise, reaching around 1.59M by the end of the quarter.
Netflix maintained a steady performance in weekly revenue, averaging around $20K to $23K throughout the quarter. Weekly downloads saw a peak of about 269K in the final week of September, while weekly active users increased to approximately 4.28M by the quarter’s end.
Viu -Stream TV Shows & Serials showed a consistent trend in weekly revenue, hovering around $3.5K to $4.7K. The app’s weekly downloads peaked at nearly 111K in mid-September, and weekly active users remained steady, ending the quarter at around 1.01M.
DStv Stream saw a peak in weekly downloads at approximately 78K in mid-September, with weekly active users rising to around 1.22M by the end of the quarter.
StarTimes ON had a varied performance in weekly revenue, peaking at $98 in the first week of July. Weekly downloads peaked at around 66K in the last week of September, while weekly active users saw a notable increase to approximately 141K by the end of the quarter.
These insights highlight the dynamic nature of the film and television app market in Africa. For more detailed analytics and insights, visit Sensor Tower.
